chelsea cliff and venessa mandelkow of mefcu, standing with ten high school students

We hosted a group of graphic design students from Byron High School.


Mayo Employees Federal Credit Union (MEFCU) hosted a group of Graphic Design students from Byron Public School. These students, taught by Lindsey Boettcher, spent the past quarter learning about design, how to use Adobe software, and creating logos. They wanted to learn more about how what they were learning applied in a business setting.

Mayo Employees Federal Credit Union Marketing Team talked about marketing, their educational and work backgrounds as well as branding and how it is an important part of graphic design. As an example, Byron Public Schools custom debit card was used. It brought in a complicated design example of having to merge both MEFCU’s brand as well as Byron’s Schools brand. The students gave feedback on the different versions of their school debit card. “It was great to see how each student had a voice on what they thought would best represent their school in terms of branding and graphic design. It was a great opportunity for us to teach them about MEFCU, credit unions, branding, and how to apply what they are learning in high school to a real-world setting,” said Venessa Mandelkow, MEFCU’s Director of Marketing and Business Development.

"Anytime we can provide our students with a lens of ‘how are these skills applied in the real world?’ not only deepens their knowledge of the subject but also provides them an opportunity to learn about potential career paths. These experiences are critical for today's high school students,” stated Jen Hegna, Byron Public Schools Director of Information and Learning Technology. “A big BYRON BEAR thank you to MEFCU's marketing team for taking time to meet with us!”